Internet dating users
Despite the wealth of digital tools that allow people to search for potential partners, and even as one-in-ten Americans are now using one of the many online dating platforms, the vast majority of relationships still begin offline.
Even among Americans who have been with their spouse or partner for five years or less, fully 88% say that they met their partner offline–without the help of a dating site.
One-third of people who have used online dating have never actually gone on a date with someone they met on these sites.
If you haven’t found quite what you’re looking for on an online dating site, you aren’t alone.
Online dating has jumped among adults under age 25 as well as those in their late 50s and early 60s.
The share of 18- to 24-year-olds who use online dating has roughly tripled from 10% in 2013 to 27% today.
Today, 27% of young adults report using online dating sites, which is up 10% from 2013, likely due to the influx of dating apps on smartphones.
Today, nearly half of the public knows someone who uses online dating or who has met a spouse or partner via online dating – and attitudes toward online dating have grown progressively more positive.
To be sure, many people remain puzzled that someone would want to find a romantic partner online – 23% of Americans agree with the statement that “people who use online dating sites are desperate” – but in general it is much more culturally acceptable than it was a decade ago.
One-in-five online daters have asked someone else to help write or review their profile.
Female users are seeking help from friends more so than men are: 30% of female users have asked a friend for help with their profile, whereas only 16% of male users have asked friends to help create their profile.